ALT text is a vital part of how users experience your content. Yet for most of us, there has been no clear way to evaluate ALT text at scale. Without a clear view, it can be all too easy to overlook and even easier to forget.
That’s all changed!
DubBot’s latest update brings ALT text into clear view by capturing it directly from every image in your account and reporting it on the Image Detail Page alongside an image preview and its location on your website.

ALT text is no longer just something that gets flagged. It’s now something you can actually see and review in context.
By bringing the image, its ALT text, and its location together in one place, you can quickly spot patterns like repeated ALT text, overwritten descriptions, or images that probably shouldn’t have ALT text at all.
With this update, you can flag inconsistencies, spot gaps, expose spelling errors, and begin asking more strategic questions about your ALT text, like:
- Is the image truly decorative?
- Does the ALT text reflect why the image is on the page?
- Does it avoid phrases like image of, photo of, or graphic showing?
This shift in visibility will help you make better-informed decisions about your existing content.
Resources
- Crafting ALT Text That Adds Value: A Style Guide
- ALT Text Isn’t a Description. It’s a Content Decision
- Meet References: See How Your Website Content is Connected
- Meet Image Inventory: The Client-Inspired Upgrade for Image Management
A human author creates the DubBlog posts. The AI tools Gemini and ChatGPT are sometimes used to brainstorm subject ideas, generate blog post outlines, and rephrase specific sections of content. Our marketing team carefully reviews all final drafts for accuracy and authenticity. The opinions and perspectives expressed remain the sole responsibility of the human author.